FAIRYTALE SOUND

In this commercial for In-Lite, none of the sounds are "real". Every little detail has been designed to create a fairytale world. From foley sounds like the football and footsteps to the synthesised sounds in the dark forest and the glowing orb creature. All of these sounds were made in post-production using recordings and synthesizers. The ultimate goal was to create a lifelike sound journey for the viewer to join the boy on, before his father calls him back home using the lights of In-Lite.

CLIENT - In-Lite

AGENCY - Sand & Castle

MUSIC - Bob Thole